Benefits
This program is a win, win, win situation. It provides the tools for business to be the best they can be with the optimum value to you = a market that will be ambassadors for your organisation and drive your growth naturally.
Some businesses grow rapidly, and fall even faster. Others simply build their foundations, deliver their promise consistently and carve their own unique path.
If you're starting your business, then you can start with great foundations.
If you're already in business and things aren't as effective as they could be, it's time to take a step back and rediscover how you can be Effective Naturally.
Business
- More focused spending resulting in more bang for every buck
- Attract and recruit passionate, quality employees
- Lower staff costs - it becomes less about the wage and more about the job
- Become media friendly - when you're true to brand you're given a fair go
- Increase your creative commodity
- Reduce the distractions of non-core products and services
- Consistency that can only come from clarity
- Focused on the future, not having to fix the past
- Better outcomes from your outsourced suppliers
- Reduce expensive survey and focus group costs
- Lower advertising reliance - you can use it to grow, not just sustain
- Increase the commodity of your customer relationship
Employee
- Stronger buy-in from all employees
- Improved initiative and focus
- More autonomy to do your job like a person, not a robot
- You're part of a team that are all focused on the same outcome
- Less frustration and the "hitting your head against a brick wall" feeling
- More chances to show value and be valued
- Remove the barriers that stop employees from being the best they can be
- More pride in your workplace
Customer
- Will more often than not experience exactly what you were promised
- An easier relationship just with you - not as likely to shop around
- Minimal customer complaints
- You'll want to tell friends about your enjoyable experience with the confidence that they too will have a good experience
- They'll enjoy a unique experience from real people
Community
- Happier employees make happier families
- Small and Medium businesses have the tools to compete
- From January 2011, 4 charities will be chosen to undertake the program free of charge. They'll not only enjoy a more effective and focused organisation but we'll also donate 10% of every online program sold to each of them. That's a total of 40% of our online revenue to charity every year. Different charities will be asked to apply every 12 months to share the benefits around.